This year for my Media A2 production work I will demonstrate in a group and individually how my creative media work is a result of in depth research and planning. I will comment on all of my planning and production work electronically using work-in-progress blogging, to develop a more traditional written outcome. The emphasis this year is on creative ideas and research, rather than the technical skills which I have acquired at AS. I will develop my skills further to create a music video for the band, a DVD cover (Digipak) and a magazine advert for the DVD. The intellectual property will be owned by the Arctic Monkeys (the band we have chosen to produce the video for), and I will pitch my ideas to the musicians. I have chosen Bigger Boys and Stolen Sweethearts by Arctic Monkeys as I am familiar with the particular song, which should help with editing and a huge fan of the band, which should help with the understanding of research topics such as target audiences and demographics.
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